IBOPE, Brazil’s largest market research organization released the data from its last nationwide poll, about reading problems and how well the average person can read and understand a text.
As I always say, people can’t do that. They only read the title, they don’t have the superpowers required to assimilate a full text.
The research discovered that the amount of people who only read titles and the single phrases INCREASED in the last four years.
Monteiro Lobato, a great writer, once said: “A Country is made by men and books”. Looks like nobody paid him much attention.
Oh Well. Africa, here we go!