August 26, 2006

Writing for spiders and robots

Filed under: Personal, Stuff I learned — Cardoso @ 8:32 am

spider.jpgIt’s a no-win situation, every blog in its childhood has as major viewers spiders and bots from search engines and -oh boy- spammers. Some bloggers get frustrated because nobody answers or comments their witty posts. Face it, folks, nobody answers because nobody is reading.

What can we do about it?

Well, basically nothing. You can spam around, and get banished from every meaningful blog in the Universe, you can preach your friends but they’ll visit your blog once or twice, as a courtesy and then forget it, or you can post lots of meaningless content.

The last alternative is worse than spamming, because it fills up the net with trash and does nothing to increase your blog’s awareness. If you don’t have meaningful content you will not be indexed. Live with that.

But don’t kill yourself just yet. The best way of being indexed is to create new and meaningful content, make use of trackback and post meaningful comments on meaningful blogs.

Doesn’t matter if nobody’s reading your blogs now. Take it as a freebie; you can post whatever you want, with no consequences. I can even say that I’d love to do Bruna’s sister and nothing happens, but make no mistake, it will matter, soon.

Make your first posts as timeless as possible, because sooner or later, when the Googlebot finds you, they’ll be indexed, and found by willing visitors. One of my first real posts, teaching about Bit Torrent is still a daily champion on my visit stats.

Write once, profit forever. See? Is not that you’re writing for spiders and bots, you’re writing for humans, in the future. It’s just a matter of temporal perspective.



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